Fair Trade USA, an Oakland nonprofit that certifies fair trade products, recently licensed Fair Vodka, the first product in a fair trade line of spirits.
"When you drink this vodka, you are helping Bolivian farmers earn a living wage and have enough left over to invest in their communities," said Jean-Francois Daniel, co-founder of the 2-year-old Fair Trade Spirits Company based in Paris. "When we buy their products, we're not giving them charity, we're just making sure they can sell their crops at a decent price."
Look for Fair Vodka on the shelves of your local stores. Fair isn't stopping with vodka. There's also Fair Goji, a goji berry liqueur made with fair trade sugar from the African nation of Malawi. Consumers can also look for Fair Café, a coffee liqueur made with fair trade coffee from Mexico. A fair trade rum is said to be in development.
